I also believe that Social Media is just one of the hundreds of ways to market your business.
First off, I am not anti-social media. I am passionate about helping business owners see that it’s not the only way to promote their business, get their name out there, and find clients. Many of my clients and colleagues are frustrated by the changes in the platforms and feel like they are getting nowhere while spending tons of time doing it. The endless posts, DM, and Like strategies only get you so far.
It’s time to stand out and use the marketing tactics businesses have used for years (SM is only around ten years old).
Diversify your marketing and sales makes your business less risky! I also believe that there are five marketing myths you can ignore.
Myth #1: Small Businesses Needn't Waste Time (or Money) on Marketing
Myth #2: Posting on Social Media is a Marketing Plan
Myth #3: No one opens emails from companies anymore
Myth #4: You don’t need a marketing plan
Myth #5: You must dedicate lots of time to brainstorming new marketing strategies.